Sun, 16 August 2009
It is tough work to raise money.
How do you do it?
Most significant aspect of the ask – setting up the appointment.
Write down script, do research on person, know how to say their name, smile J it comes through.
Not cold calls, not calling names out of phone book. Calling people you have a relationship with. Be honest with them 1 –permission based fund raising – be up front about the ask; be clear if you want to ask, don’t say, hey let’s hang out. Hi friend, I’m in YL I would like you to possibly be on my support team. Let’s take some time to chat. Don’t explain everything on the phone – have face-to-face mtg
Overcome: leave a msg on recorder – tell them you will call back
“ No need to have a mtg” – it depends on the donor; if they really don’t want to meet, honor that and let them send the check.
Express vision. Every check is valuable, but don’t let it be a go away check – let them know you want to inc them in your support base
What can you do for them?
This is not just a transaction – it's a relationship.
· Go to the FDT site to find an article on how to raise support.